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Oracle 1Z0-340-24 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: CRM Integration & Advanced Services | 13% | - Sales tools, reporting, lead scoring and AI capabilities - Supported CRM integrations and components - Integration setup, troubleshooting and closed-loop reporting |
| Topic 2: Security & Administration | 12% | - Company and instance settings - Asset permissions and contact-level security - User creation and security groups |
| Topic 3: Eloqua Fundamentals & Data Model | 15% | - Platform architecture and core concepts - Data enhancement and AppCloud usage - Data objects, relationships and data capture |
| Topic 4: Data Management & Import/Export | 14% | - Contact/account fields, views and custom objects - Data import/export tools and automation - Data standardization and prioritization |
| Topic 5: Implementation Overview | 10% | - Prerequisite documents and required attendees - Major milestones and key deliverables |
| Topic 6: Branding, Deliverability & Email Management | 13% | - Subscription and preference management - Email configuration, personalization and compliance - IP warming and deliverability setup |
| Topic 7: Campaign & Program Automation | 12% | - Campaign Canvas configuration and usage - Program Builder and Program Canvas features - Automation logic and workflow design |
| Topic 8: Forms, Landing Pages & Tracking | 11% | - Landing page configuration and customization - Form creation, advanced techniques and external integration - Tracking script and microsite setup |
Oracle Eloqua Marketing 2024 Implementation Professional Sample Questions:
Question #1
Which two frequency options are NOT available in the drop down when creating Agents? (Choose two.)
A. Never
B. Bi-Weekly
C. Quarterly
D. Once
E. Daily
F. Weekly
G. Monthly
Question #2
You are configuring a promotional email group for Marketing's subscriber-based quarterly newsletter called "The Edge".
How should you configure this email group? (Choose the best answer.)
A)
B)
C)
D)
A. Option A
B. Option C
C. Option D
D. Option B
Question #3
Under which circumstances would Eloqua consider an email address soft-bounced?
A. There were three unsuccessful send attempts in 12 months.
B. The recipient marked the email as spam.
C. The email address is invalid.
D. The recipient's inbox is full.
Question #4
When adding new custom object records, you upload a CVS file and leave "Uniquely Match on" data card set to (none). What is the expected behavior? (Choose the best answer.)
A. It will cause an error alert when you attempt to click "Finish" on the upload.
B. It will create possible duplicate custom object records.
C. It will cause the custom object records NOT to map upon upload.
D. It will have the system default to uniquely matching on email address.
Question #5
On which domain in an Eloqua email is Domain Key Identified (DKIM) signing performed? (Choose the best answer.)
A. "From" email address
B. "To" email address
C. "Reply-To" email address
D. Subsite domain
E. User email address
Solutions:
| Question #1 Correct Answer: B,C | Question #2 Correct Answer: D | Question #3 Correct Answer: D | Question #4 Correct Answer: B | Question #5 Correct Answer: A |
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