Pass Salesforce : MCAE-Con-201 Exam - Certification Training Testing Engine - No Pass Full Refund

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Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions:

1. Lenoxsoft wants individual engagement programs for each of their sales 'Status' field values. They want to ensure as Status field values change, the prospect will automatically stop receiving the previous program and move to the next program to receive only the relevant content. What solution would you recommend

A) Static list or Dynamic, both list can be used
B) Test list
C) Static list
D) Dynamic list

2. A customer has a CSV file of existing leads and contacts they want to import into Marketing Cloud Account Engagement as new prospects. Their Salesforce org contains duplicate leads and contacts with the same email address. They want to make sure the newly created prospects in Marketing Cloud Account Engagement are linked to specific lead and contact records in Salesforce. Their Marketing Cloud Account Engagement account allows multiple prospects with the same email address.
What import method should be recommended?

A) Match records by fuzzy match rules
B) Q Match records by email address
C) Match records by Account ID
D) Match records by CRM ID

3. LenoxSoft mentions that they would like to invest in a content strategy but is afraid they don't have the resources. What do you advise?

A) Post content from other websites on your own site.
B) Start a company blog and promote a few high-quality pieces of content.
C) Focus on creating as much content as possible.
D) Hire an agency to create content.

4. What three features in Marketing Cloud Account Engagement can utilize Handlebars Merge Language (HML) merge fields?
Choose 3 answers

A) Dynamic Content
B) Social Posts
C) Email Templates
D) User Notifications
E) User Signatures

5. A consultant wants to design an automated grading system to increase efficiency and lead relevancy for LenoxSoft. Relevant leads have a 'Director' job title and are in the 'Technology' industry.
How should they design this automation strategy?

A) Create a 'Director' profile, an automation rule to set the profile, and a second automation rule to increase their score if industry is Technology'.
B) Create a Director' profile, an automation rule to set the profile, and a second automation rule to increase their grade if industry is 'Technology'.
C) Create a 'Director' scoring category, an automation rule to set the profile, and a second automation rule to increase their grade if industry is Technology'.
D) Create a Director' profile, an automation rule to set the profile, and click the thumbs up or thumbs down icons on a prospect's Profile tab to set criteria matches.

Solutions: