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Exam Code: Arch-302

Exam Name: Salesforce Certified B2C Solution Architect

Updated: Sep 09, 2026

Number: 154 Q&As with Testing Engine

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Salesforce Arch-302 Exam Syllabus Topics:
SectionObjectives
B2C Platform Capabilities- Commerce and engagement tools
  • 1. Commerce Cloud integration patterns
    • 2. Marketing and personalization services
      - Salesforce Customer 360 integration
      • 1. Data unification across systems
        • 2. Identity and profile management
          Solution Design for B2C Customer Experience- Customer journey architecture
          - Omnichannel experience design
          Integration Architecture- API-led connectivity
          • 1. MuleSoft integration patterns
            • 2. REST/SOAP APIs usage
              - Event-driven architecture
              • 1. Streaming and event bus design
                Scalability and Performance Design- Performance optimization strategies
                - High-volume transaction design
                Security and Data Governance- Access control and identity management
                - Customer data protection
                Salesforce Certified B2C Solution Architect Sample Questions:

                Question 1

                A company uses PersonAccounts to store customer information in Sales Cloud and now wants to map its customer records in Marketing Cloud.
                What should a Solution Architect recommend?

                A. Sync Account object using PersonContactId to access the Contact.
                B. Sync Contact object using PersonAccountld to access the Account.
                C. Sync Account object using PersonSubscriberld to access the Contact.
                D. Sync Contact object using PersenSubscriberld to access the Account.


                Question 2

                A merchant wants to store past purchase history in Marketing Cloud to use for segmentation and personalization of promotional emails.
                All data must be encrypted at rest to comply with the merchant's security standards.
                Which solution is appropriate?

                A. Tokenized Sending
                B. Field Level Encryption
                C. Transparent Data Encryption
                D. Shield Platform Encryption


                Question 3

                A company recently launched their ecommerce sites for three countries: Australia, New Zealand, and Singapore. The company is now looking to set up marketing automations using Marketing Cloud.
                Their B2C Commerce is configured with two realms: ANZ and SE Asia. Each country has a site within their respective realm: Australia and New Zealand sites are within ANZ and Singapore is within SE Asia.
                Which account hierarchy should a Solution Architect recommend for the Marketing Cloud set up?

                A. Use a single Marketing cloud tenant and map business units to each realm
                B. Use a separate Marketing Cloud tenant for each site
                C. Use a separate Marketing Cloud tenant for each realm and map business units to sites within each realm
                D. Use a single Marketing Cloud tenant and map business units to each site irrespective of the realm


                Question 4

                A company has a multi-cloud implementation that involves an Experience Cloud portal, Service Cloud for case management, and Marketing Cloud for customer interaction.
                The company wants all changes in Salesforce data-including creation, updates, deletion, and undeletion of a record-to be synchronized to its custom-built retail loyalty application in near-real time without significantly impacting the overall system performance.
                Which option is the most appropriate integration mechanism for this scenario?

                A. Outbound Messages
                B. Apex Trigger Callout
                C. Triggered Send Definition
                D. Change Data Capture


                Question 5

                A university has several small departmental organizations scattered across different colleges. Each of which has its own finances, business processes, and strategies that are sometimes at odds. They would like to introduce a university-wide communications strategy that allows their recruitment team to market to potential students globally while allowing each department to recruit existing students for its own programs.
                What should a Solution Architect recommend to meet their needs?

                A. Marketing Cloud with Enterprise Communication Strategy, Marketing Cloud Connect, and multiple existing Salesforce orgs
                B. Marketing Cloud with Enterprise Communication Strategy and a single Salesforce org with Connected Campus for consolidating existing departmental orgs
                C. Marketing Cloud with multiple business units and a single Salesforce org with Divisions for consolidating existing departmental orgs
                D. Marketing Cloud with multiple business units, Marketing Cloud Connect, and multiple existing Salesforce orgs


                Solutions:

                Question 1
                Answer: C
                Question 2
                Answer: B
                Question 3
                Answer: D
                Question 4
                Answer: D
                Question 5
                Answer: B

                Arch-302 Related Exams
                Sharing-and-Visibility-Architect - Salesforce Certified Sharing and Visibility Architect
                Arch-303 - Salesforce Certified B2C Commerce Architect
                Sharing-and-Visibility-Designer-JPN - Salesforce Certified Sharing and Visibility Designer (Sharing-and-Visibility-Designer日本語版)
                Plat-Arch-206 - Salesforce Certified Heroku Architect
                ARC-300 - Architect B2C Commerce Solutions
                Arch-302 - Salesforce Certified B2C Solution Architect
                Related Certifications
                Salesforce Order Management
                Salesforce Developer
                Marketing Cloud Consultant
                Revenue Cloud Consultant
                Salesforce Data Cloud
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